In addition to improving your site with search keywords, you can increase the ranking of this in search engines by creating good backlinks for it.
The first step is to submit articles based on your topic of expertise:
You can submit articles to a variety of websites, including Ezine and Squidoo. At the bottom of your article, add a resource box that describes you and include backlinks for the website.
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To find opportunities to write articles for other blogs in your area of expertise. Also, search for relevant blogs within your niche and offer an exchange of posts.
The third step is to comment on blogs about your area of expertise:
Choose high-quality blogs and post relevant comments. In your comment, include a link to your site.
As a fourth step then upload videos related to your product or service:
Choose popular sites like YouTube as well as sites that are unique to your industry. Link videos to your site or relevant articles.
And to complement get involved with social bookmarking. For example, put backlinks for the website to your blog and post them on Reddit, Digg or StumbleUpon. This will help spread your site and get a good score on your site.
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